Herb Prooy profiel

name: Herb Prooy

Education
1983 | Electrical Engineering HTS/Arnhem
1984 | Industrial Automation HTS/Amsterdam
1989 | Marketing Management, NIMA A,B & C
1997 | Senior Executive Program (SEP41), London Business School

Languages
Dutch
English
German

Work Experience

2005 – present Auditor for NQA
NQA examine Dutch Universities for their accreditation as official education institution. Mr. Prooy act as expert auditor for the examinations of ICT and Business Economics institutes.
2005 – present Columnist Financieel Dagblad
Since October 2005 Mr. Prooy is member of the “FD-Business Cabinet” in which role he commentates every six weeks on actual political issues from a business perspective. (see www.fd.nl/zakenkabinet)
2000 – 2003 Acadoo, Enschede | CEO
In August 2000 Mr. Prooy was asked by the Dutch Ministry of Economic Affairs to develop a public initiative called the ICT Network Academy as a private company, Acadoo. For Acadoo he created a new business concept for the provisioning of learning services focused on business professionals. In 2003 Acadoo became part of Siennax International.
1998 – present Siennax International, Amstelveen | CEO
May 1st 1998, Mr. Prooy co-founded Siennax an acting as its CEO since then. In the past 9 years Siennax emerged as one of Europe’s leading enterprise ASP’s. A first mover applying advanced technology to deliver applications securely over the internet. Today Siennax is a fast growing company with 70 employees, and offices in Amstelveen, Frankfurt and San Diego, serving customers world wide for companies as ING Bank, ABNAMRO, ABZ, ASML, Wolters Kluwer, Sanoma, Petco, Rewe, Maxeda and Leroy Merlin. To make this happen Mr. Prooy was able to attract more then Euro 25 million of venture capital and managed for more then six years now a group of international institutional investors as Prime Technology, Capman, Steadfund, Capital-C Ventures and Favonius as shareholders.
1996 – 1998 BSO/Origin, London | Senior Vice President
Mr. Prooy led the global practice Desktop outsourcing for Origin with presence in 32 countries and a revenue of US$ 200 million. In this role he was responsible for building a new portfolio of services including a remote management center and call center for central desktop monitoring & support.
1993 - 1995 BSO/Image Processing Competence Center, Utrecht | Founder and Managing Director
In two years Mr. Prooy build up an international consultancy practice specialized in collaborative working, including design and implementation support of 50 consultants. Serving customers like Shell, Philips and Proctor & Gamble on a global base.
1990 - 1993 BSO/CAT, Schellinkhout | Deputy director
CAT, acquired by BSO at the end of 1989, was a research company in the field of multi-media founded by Thijs Chanowski. CAT was an innovator in the early days of CD-ROM productions, created Interactive Television and VR-applications. CAT had a working relationship with the MIT in Boston and the McLuhan Institute in Toronto. Mr. Prooy become deputy director of Cat Benelux in which role he was successfully responsible for the business development.
1986 - 1989 BSO/Automation Technology, Utrecht | Manager
BSO was a ‘different’ ICT house, entrepreneurial and creative, led by its charismatic leader Eckart Wintzen, In 1986 Mr. Prooy start working for their business unit BSO/Automation Technology as member of the management team. Mr. Prooy was responsible for the marketing and sales of complex technical automation solutions for customers as NS, Schiphol and Nozema.
1983 - 1986 Endress & Hauser, Bussum | Product manager
Mr. Prooy provided sales support and was responsible for product management for measuring & control equipment.

Over Herb²log

De wereld om ons heen is fascinerend veranderlijk en vooral veelzijdig. In deze veranderlijkheid is Internet in zijn volheid uitgangspunt voor deze blog, hierbij is SaaS (Software as a Service) een professionele exponent. Daarnaast volg ik kritisch de impact die Internet heeft op de economie en politiek, o.a. via mijn publicaties in het Financiele Dagblad als lid van het FD-Zakenkabinet, die hier ook worden gepubliceerd.

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